Free up iPhone space without deleting photos
Keep every photo and still get space back. Let iCloud hold the originals, shrink videos with HEVC, drop unused Live Photo motion and clear what is not a photo.
Videos
Your iPhone records at a high bitrate because it encodes in real time. Re-encoding the same frames with HEVC makes the file smaller at the same resolution.

Short answer: Your iPhone records video at a generous bitrate, because it has to encode in real time while you film. Re-encoding the same frames with HEVC afterwards, without that time pressure, usually gives a much smaller file at the same resolution and frame rate. Photos cannot do this, so you need an app that re-encodes on the device. For new recordings, you can also choose settings that make smaller files from the start.
Encoding a video well takes time, and the camera has none: every frame has to be written as it arrives. To keep quality high anyway, the iPhone uses a high bitrate. The file is bigger than the picture needs. A second, unhurried pass can describe the same frames with far fewer bytes.
The format matters too. High Efficiency records HEVC (H.265). Most Compatible records H.264, which needs noticeably more space for the same quality. And ProRes, on Pro models, can be up to 30 times larger than HEVC.
These settings only affect new recordings. The videos already in your library stay as big as they are.
To make an existing video smaller without cutting it, it has to be re-encoded. There are three ways:
Be wary of apps that upload your videos to compress them on a server. Your videos do not need to leave the phone for this.
Shrink Videos re-encodes your videos with HEVC on the iPhone. With the default Keep Quality setting, only the encoding changes: resolution, frame rate and HDR stay as they were. It reads each video’s codec first and suggests only the ones where it can win real space, so already-efficient videos are skipped. The smaller copy is added to your library and, after you confirm, the original waits 30 days in Recently Deleted. On iOS 26 and later the queue keeps running in the background. Nothing is uploaded.
No. Photos can trim a video, which shortens it, but it cannot re-encode it to a smaller size at the same length and resolution.
Yes. HEVC, High Efficiency Video Coding, is also known as H.265. It is what your iPhone records when Settings › Camera › Formats is set to High Efficiency.
Apple devices and recent Windows, Android and smart TVs play HEVC. Some older devices and websites do not; when you share a video, iOS usually converts it for the recipient if needed.
Only if you do not need the detail. 4K at 60 fps makes much larger files than 1080p at 30 fps. The Record Video screen in Settings shows roughly how much space a minute takes for each option.
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Keep every photo and still get space back. Let iCloud hold the originals, shrink videos with HEVC, drop unused Live Photo motion and clear what is not a photo.

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